Phone calls are an integral part of marketing and business in general. Approximately 32 percent of customers, especially baby boomers, prefer phone support. With the growing popularity of online communication, it’s easy to forget proper business phone etiquette. Whether...

Businesses are subject to the threat of lawsuits every day, from basic cases to outlandish ones, such as Canada Dry being sued for not having real ginger in their ginger ale. Ridiculous cases aside, your small business is going to need...

The United States sees more than 627,000 new businesses start every year. Many of these are small businesses, with some even starting right at their owners’ homes. In fact, of all businesses in the U.S., 99.9% — or 30.2...

The most important element in business is trust. When you have employees that have gone above and beyond to be trustworthy and provide service, they should be rewarded. Employment service awards are good ways to show your employees that...

The maximum amount a person is willing to wait for a delivery is 4.5 days.  Your business may not be anywhere near that number. If that’s the case, you might want to look at using the services of a fulfillment...

Branding is everything. Let us tell you why. If you’re about to launch a new product without good branding, abort. There’s no point, in 2019, to sending something out into the public without a strong identity. A proper plan...