Did you know it costs five times more to acquire a new customer than it is to retain an existing one? As a business owner, this stat is enough to make you give up on finding new customers. You...

Did you know it costs five times more to acquire a new customer than it is to retain an existing one? As a business owner, this stat is enough to make you give up on finding new customers. You...

Do you plan to invest in a radio advertisement for your business? Do you want to improve your current radio commercials to gain more customers? While traditional marketing may now seem like an unlikely magnet for patrons, radio is...

A full 79% of marketers in the United States say that pay-per-click (PPC) advertising is highly beneficial for their marketing. It’s easy to see why; paid advertising has a 200% ROI rate. Compared to organic advertising, PPC yields 50% more...

The world has changed a lot in the past 20 years. Before, most people didn’t have access to the internet. You had to rely on offline advertising methods to promote your business. Digital marketing has changed the game for...

Let’s say you saw an ad for a new grocery store that was opening up a couple of blocks away from your house. Problem is, the store is advertising themselves like they were a theme park, talking all about...